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Browsing by Author Eddie C.Y. Kuo

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  • Article

  • Beyond ethnocentrism in communication theory: towards a culture-centric approach

    • Authors: Eddie C.Y. Kuo; Han Ei Chew (2009)

  • Communications scholars have been challenging the universality of Eurocentric scholarship, which they argue to be a form of intellectual imperialism imposing its provincial ideals and masquerading these as universal. As an answer to Eurocentricity, Asiacentricity proposes to place Asian values and ideals at the center of inquiry to see Asian phenomena from the standpoint of Asians as subjects and agents. This article critiques this Asiacentric agenda and critically examines the implications and premises of this paradigm. It suggests instead that a culture-centric paradigm be adopted to avoid an Asian version of the Eurocentricity crisis. The article advocates the adoption of a more ha...
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  • Article

  • Editorial

    • Authors: Eddie C.Y. Kuo (2010)

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  • Article

  • The Asian communication debate: culture-specificity, culture-generality, and beyond

    • Authors: Georgette Wang; Eddie C.Y. Kuo (2010)

  • Critical discussion of Asian communication theory began in the 1980s, fermented in the 1990s, and in recent years was enriched by the criticism of Eurocentrism. Significant progress has been made in the pursuit of theory construction, especially in areas that closely deal with culture and communication issues, e.g., intercultural communication, postcolonial or cultural studies. While greater attention was paid to the cultural contexts of communication research in Asia, a number of crucial issues seem to have remained unsettled, among them the need and possibility of de-Westernization, and the pros and cons of culture-specific and culture-general approaches. In this article we make an...