ArticleTác giả : Kim L. Bissell; Jee Young Chung (2009)
The objective of this project was to identify themes, patterns and predictors related to attractiveness ideals and appearance norms in other women among a sample of men and women in the USA and South Korea. The socio-cultural theoretical model has the strongest empirical support for understanding body image disturbance and appearance anxiety, by presenting to women through media representations the current societal standard for image and appearance.
What is not known is how these cultural norms present in the USA are also present in countries like South Korea. This study’s objective was a comparative analysis of South Korean and USA perceptions of attractiveness and beauty along with... 
