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Browsing by Author Jennifer M. Proffitt

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  • Bollywood and the Indian Premier League (IPL): the political economy of Bollywood's new blockbuster

    • Authors: Azmat Rasul; Jennifer M. Proffitt (2011)

  • This paper interrogates the interrelationships between sports and popular culture to facilitate an understanding of the converging areas between political and economic forces and cultural practices operative in the global marketplace. Using a critical political economy approach, it examines the innovatively formatted and media-friendly Indian Premier League (IPL) cricket tournament and the Bolly-wood stars who are involved as owners and promoters of the league. The profit-generating capacity of cricket has increased the interest of the corporate sector and the entertainment industries, resulting in the spectaclization, commercializa-tion, and corporatization of the popular sport.
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  • Diversity or homogeny: concentration of ownership and media diversity in Pakistan

    • Authors: Azmat Rasul; Jennifer M. Proffitt (2013)

  • Using democratic participant theory as a framework to explain media perfor-mance, this article examines the implications of ownership concentration and diversity on democracy and analyzes the Pakistan Electronic Media Regulatory Authority’s (PEMRA) endeavors to implement the principle of diversity as espoused in its mandate. It finds that though PEMRA accelerated the growth of electronic media in Pakistan, it failed to promote local and diverse media as PEMRA policies supported diagonal integration and lead to concentration of ownership. PEMRA was also criticized for suppressing independent media when it was brought under the control of Ministry of Information in 2007. The study concl...