ArticleAuthors: Shuning Lu (2021)
Building on the O-S-R-O-R framework, this study proposes the environmental communication mediation model and examines the formations of environmental engagement behavior in China. Analyzing data from the 2013 China General Social Survey (N = 11,438), this study shows that informational media use impacts environmental engagement both directly and indirectly through environmental discussion, environmental knowledge and external environmental efficacy. Findings also reveal a spillover effect between green purchasing behavior and environmental citizenship behavior. In addition, the results highlight the varied pathways from informational media use to the two types of environmental engagem...