ArticleAuthors: Jungsub Shin; Sungsoo Kim (2017)
Which issues do political parties emphasize in campaigns? Selecting the issues to emphasize in campaigns is treated with the same importance as policy positioning. Nevertheless, little attention has been paid to understanding parties’ strategies of issue competition in presidential elections under multiparty systems. By analyzing statements of presidential candidates in the 2002, 2007, and 2012 Korean presidential debates, we find that presidential candidates use their issue emphasis strategies differently in presidential elections according to party size and ideological relationships with other parties. Specifically, a small party’s candidates have been more likely than mainstream pa...