Browsing by Author Yon Soo Lim

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  • Authors: Steven Sams; Yon Soo Lim; Han Woo Park (2011)

  • Online content offers with it the potential to provide a rich source of data for academic researchers. To capture this data an e-Research tool was developed to utilise results from prominent Korean search engine Naver in the analysis of online political presence, thereby bridging a lack of coverage for this approach in the Asia-Pacific region. This paper will outline the development of this specific tool as well as highlight e-Research tool development in general. Whilst e-Research tools offer greater access to large datasets from online sources than more established data collection methods, they also present challenges to implementation and a lack of consensus exists on the responsib...

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  • Authors: Se Jung Park; Yon Soo Lim (2014)

  • This article examines how South Korean and Japanese public diplomacy organizations employ digital media to embrace the principle of ‘networked public diplomacy’ through analyses of the web and social media practices. A network analysis was used to map interorganizational information networks among core public diplomacy organizations in each country. To reveal the key organizations’ communication strategies on Facebook, a content analysis was also conducted. The findings indicate that Japan had a strong internal network infrastructure achieved through dispersed connections and partnerships; however, Korea had a centralized network, including a limited number of dominant actors. The res...

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  • Authors: Maurice Vergeer; Yon Soo Lim; Han Woo Park (2011)

  • The Web has expanded the research agenda for communication scholars to study social capital. In this field of Internet studies, new indicators of social behavior and social relations have surfaced to describe and understand how social capital develops online and what the consequences are for social capital in general. Specifically, Web 2.0 as characterized by User Generated Content on weblogs and the enormously popular social network sites significantly increased the impor-tance of studying online social capital. To study online social capital, traditional and new means of data collection and analysis can be used. This study focuses on the origins of the concept of social capital, ho...