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Results 68011-68020 of 69122 (Search time: 0.044 seconds).
  • Article

  • Time span of news coverage as an antecedent of perceptual and behavioral components of third-person effect

    • Authors: Xigen Li (2015)

  • This study extends the research of the third-person effect by examining the effect of time span of media message on perceptual and behavioral components of the third-person effect. Using a survey of Hong Kong residents, the study explores perceived media effect of the news coverage of a short- and a long-term issue and the predictor of intention to take action to reduce negative effect. The results revealed no third-person effect by the short-term messages and the reverse third-person effect (first-person effect) by the long-term messages. There was a significant difference in discrepancy between the perceived media effect on self and others (third-person perception) produced by the messages of the short- and long-term issue. The study also found that perceived media effect on self ...
  • Article

  • Television news in Bangladesh: intersection of market-oriented journalism and perceived credibility

    • Authors: Syed Saad Andaleeb; Anis Rahman (2015)

  • The television medium has occupied a dominant place in Bangladesh. With the unprecedented expansion of the television industry, questions are being raised about a palpable rise in market-oriented journalism (MOJ) in the country. This article examines the theoretical and empirical relationship between MOJ and credibility of TV news. Three surrogate factors of MOJ including independence, social role, and objectivity, along with TV news credibility are analyzed for insights. The findings suggest that there is a complex relationship between the two constructs. To improve the perception of credibility of TV news, our findings suggest an important role of public journalism as an alternative to MOJ.
  • Article

  • Chinese investigative journalists’ dreams: autonomy, agency, and voice

    • Authors: Shixin Ivy Zhang (2015)

  • When I was a junior journalist many years ago in Beijing, a veteran American journalist and Fulbright scholar came to our newsroom and held a seminar on journalism. ‘Compared to other professions, journalism is more exciting,’ he said. He also said that we, as Chinese journalists, are living in an exciting time because China is a transitional society with so many social problems that we can and we should cover. Today China’s media environment has undergone dramatic changes driven by political, economic, and technological factors. Many journalists have left the profession due to their frustration and disappointment with the tightened censorship and/or the influence of the new media. Those who remain in the profession still uphold the journalistic ideals and explore ways to adapt to ...
  • Article

  • Public relations and nation building: influencing Israel

    • Authors: Anat First (2015)

  • The study of the history of mass communication research began only in the 1980s, and is still in its infancy. The massive downsizing of higher education budgets in the USA during these years put on the research agenda the need for and importance of research that would validate the very existence of the discipline, define its core and boundaries, as well as trace and join together its origins and underlying myths. James Carey’s (1996) insights have highlighted the significance of such study, arguing that the discussion of the discipline’s history continually creates and recreates a sense of self-recognition and a grand narrative that serves two purposes simultaneously: legitimizing and focusing on the field of mass communications which have characterized the twentieth century and pro...
  • Article

  • Leadership and turnover intentions of Taiwan TV reporters: the moderating role of safety climate

    • Authors: Cheng-Hui Wang; Chia-Dai Yen (2015)

  • TV reporters in Taiwan often encounter accidents during regular assignment runs, which may be a significant factor that increases their intentions to leave their job. Occupational hazard has always been ignored by news media organizations. Recent research has shown that a positive organizational safety climate may improve safety-related issues. To build on previous research conducted, this study investigates the moderating effect of safety climate between safety leadership and turnover intentions. This research collected 268 valid samples with an 89% response rate. Using the hierarchical linear model, results show that the transformational leadership style is negatively related to turnover intentions and the passive leadership style is positively related. Moreover, the moderation ...
  • Article

  • How to play the game of intellectual property rights in China: the impact of party affiliation and media location on the use of media frames

    • Authors: Jing Liu; Zhengyu Yao (2015)

  • This paper explores the dynamic between media and social-political forces through a content analysis of Chinese media coverage of intellectual property rights (IPRs) since China’s accession to the World Trade Organization in 2001. We examined how media attributes, such as party affiliation and media location, have influenced the use of media frames. Three media frames were extracted from previous studies: (1) national interest; (2) cost and benefit; and (3) legal/contractual. Our results demonstrate that both media attributes exert significant influence on the use of media frames in IPRs coverage: the closer a news organization is affiliated with the Chinese Communist Party, the more likely it would adopt a national interest frame. Moreover, national press and party newspapers are m...
  • Article

  • The effect of issue obtrusiveness, issue congruence, and response strategies on the acceptance of crisis communication messages

    • Authors: Heewon Cha; Jee Won Suh; Jangyul Robert Kim (2015)

  • Based on issue ownership theory, this study identifies the effects of issue obtrusive-ness, issue congruence, and crisis response strategies on the level of acceptance of crisis communication messages employing 2 × 2 × 3 (issue obtrusiveness × issue congruence × response strategies: scapegoat, justification, reminder) experimental research. Two large Korean business groups (Hyundai and SK) were selected. There was a main effect in crisis response strategies and a three-way interaction effect. A crisis communication message was effective when a corporation owns congruent and unobtrusive issues. Implications for public relations research and practices were discussed.
  • Article

  • Why publics terminate their relationship with organizations: exploring antecedents of relationship dissolution in South Korea

    • Authors: Bitt Beach Moon; Sung-Un Yang (2015)

  • Although it is important to extend the knowledge about the relationship dissolution from relationship management perspective, there is little attention to why and how individual members of publics decide to end their relationship with an organization in the field of public relations. The purpose of this study was to explore antecedents of relationship dissolution in the context of consumer–corporation relationship. In particular, the researchers focused on the antecedents that lead to relationship termination. A survey of 1111 Korean respondents was conducted to test research hypotheses. The results revealed that distrust and dissatisfaction had significant effects on relationship termination either directly or indirectly. The mediating effects of publics’ negative communication be...
  • Article

  • Does culture influence how consumers process negative celebrity information? Impact of culture in evaluation of negative celebrity information

    • Authors: Nam-Hyun Um; Wei-Na Lee (2015)

  • This study investigates the relationship between cultural orientation (individualistic or collectivistic culture) and consumers’ attribution styles (dispositional and situational attributions) as well as the consequences of attribution styles on brand evaluation and purchase intention. The study also examines how people perceive different types of negative celebrity information (self-oriented and other-oriented negative information) and how their identification with a celebrity endorser affects their response to negative information. The findings suggest that culture influences how consumers – having been exposed to negative celebrity information – make attributions. Dispositional attribu-tions lead to more negative brand evaluation as well as to negative purchase intention. Other-...
  • Article

  • Political homophily on social network sites and users' poll skepticism

    • Authors: Young Min Baek; Irkwon Jeong; June Woong Rhee (2015)

  • Although many studies have investigated citizens’ attitudes toward polls and the political consequences, there have been no studies examining the effects of social network site (SNS) users’ opinion environments on their poll skepticism. Based on prior studies on poll skepticism, we examine the relationship between perceived SNS opinion environments, poll skepticism, perceived concerns over the negative influence of the polls, and voting intention in an upcoming election. Using the survey data of the 2012 South Korean General Election, this study found that if the published polls are against respondents’ political position, their homophilous SNS opinion environments promote poll skepticism, and augmented poll skepticism leads to concerns over the negative influence of the polls on ot...