1. DSpace

Search

Author

Subject

Date issued

Has File(s)

Search Results

Results 68471-68480 of 69116 (Search time: 0.04 seconds).
  • Article

  • Book reviews

    • Authors: Michael Bromley; R. Harindranath (2010)

  • -
  • Article

  • Book reviews

    • Authors: Nicole Andres; Omar Swartz (2010)

  • -
  • Article

  • Family man in advertising? A content analysis of male domesticity and fatherhood in Taiwanese commercials

    • Authors: Wanhsiu Sunny Tsai (2010)

  • This study examines how Taiwanese commercials represent women and men, particularly men, in the family context as spouses and parents. A content analysis of prime-time commercials indicates that advertising representations of gender roles have made only slight and slow progress. Men are much less likely than women to be shown doing housework and taking care of children. When men are shown as nurturant fathers, their involvements with children are limited to playing with offspring.
  • Article

  • Who controls newspapers' political perspectives? Source transparency and affiliations in Korean news articles about US beef imports

    • Authors: Gunho Lee; Heungseok Koh (2010)

  • By empirically investigating the political orientations of three conservative and two progressive newspapers in Korea, this study examined the source usage of these papers regarding the US beef imports issue. Results showed that while progressive newspapers took a more negative stance in reporting US beef imports than conservative ones, both papers together used sources that are more transparent more frequently compared to less transparent sources in order to build their political perspectives. At the same time, the information from more transparent sources was generally provided by more credible source categories in terms of source affiliations. These results imply that, regardless of political stances, Korean newspapers might have followed the journalistic norms that suggest using...
  • Article

  • NGOs in India's elite newspapers: a framing analysis

    • Authors: Rebecca de Souza (2010)

  • Non-governmental organizations (NGOs) are deeply embedded within the socio-political landscape of India. NGOs were instituted by the Indian government specifically for the purpose of nation-building at the time of national independence in 1947 (Muttalib, 1987). In recent times however, NGOs have come under much scrutiny because of the expanding neoliberal agenda, and global discourse surrounding NGOs often involves questions of accountability. Communication scholars have studied NGOs in various contexts, but what remains unexplored is the question of how NGOs are portrayed within the media, which in contempor-ary society constitutes the public sphere or space of public opinion. It is important to look at the media because public legitimacy can have serious consequences for an NGO’s ...
  • Article

  • Online health promotion strategies and appeals in the USA and South Korea: a content analysis of weight-loss websites

    • Authors: Tae Hyun Baek; Hyunjae Yu (2009)

  • Despite the potential utility of the Internet as a health promotion medium, relatively few studies have been devoted to online health promotion strategies and appeals in cross-cultural settings. This study explores how theory-based health promotion strategies and appeals are used differently in US and South Korean weight-loss websites. The findings of this study indicate that collectivistic culture-bound health promotion strategies are more prevalent in South Korean weight-loss websites than in their US counterparts. Furthermore, testimonials were the most dominant appeals shared by the two countries’ websites while the use of advertising appeals (i.e., comparison, caricature/animation, demonstration, threat, and sex appeals) is significantly different between the two countries. Pr...
  • Article

  • How food ads communicate ‘health’ with children: a content analysis of Korean television commercials

    • Authors: Young Sook Moon (2010)

  • In the past decades, the rates of childhood obesity have increased rapidly in Asian countries, where an increase in Westernization of behavioral and dietary lifestyle is evident. Although causes of childhood obesity have raised an issue about the direct influence of food advertising on children, little has been known about what kinds of health relevant content are provided and how they are presented. The present study explores the current practice of television food advertising targeted at children in Korea and extends previous content analyses by examining the content and presentation manner of health-related claims as well as persuasive appeals and food types. The results of the analysis of 403 television commercials show children in Korea are still mainly targeted with advertisin...
  • Article

  • International media coverage of North Korea: study of journalists and news reports on the six-party nuclear talks

    • Authors: Hyunjin Seo (2010)

  • This study examines what factors influence journalists’ perceived importance of different attributes of North Korea. In particular, this study analyzes the degree to which journalists’ perceived credibility of their sources influences their perceptions of different attributes of North Korea, even after controlling for individual, organizational, and social-system factors. To examine these issues, this study conducts a survey of South Korean and Western journalists who covered North Korea and a content analysis of media reports on North Korea. The results show that the influence of factors at different levels can vary depending on the issues or aspects of issues that journalists deal with. In the case of North Korea issues, sources at the institutional level had significant influence...
  • Article

  • Examining Chinese students’ Internet use and cross-cultural adaptation: does loneliness speak much?

    • Authors: Ying Wang; Shaojing Sun (2009)

  • Guided by uses and gratifications theory and prior research on cross-cultural adaptation (CCA), this article investigated how loneliness influenced Chinese students’ Internet use and CCA. The results showed that chronically lonely, situationally lonely and non-lonely groups were significantly different in their motives for Internet use. Non-lonely Chinese students were more likely to use the Internet for acculturation and less likely to use it for passing time and companionship than did chronically lonely Chinese students. Moreover, lone-liness was a significant negative predictor of both sociocultural adaptation and psychological adaptation. Consistent with previous research on CCA, the findings lent support to the uses and gratifications paradigm which posits that individual diffe...
  • Article

  • Negotiating fragmented women's news: state, market and feminism in contemporary Chinese media

    • Authors: Yang Chen (2009)

  • This study aims to explain the reasons for the transformation of women’s news in contemporary China. It concludes that in comparison with women news’s in the Maoist period, present-day women’s news is represented in a fragmented way. This article analyses the differences among the individual, professional, and institutional aspects in news production, while emphasizing the complicated interaction among feminism, state, and market to illuminate the reasons behind women’s news transformation. Due to the immanent masculinity of both state and market, feminism in China has to face a state^market complex, that is, double pressure. Comparing with state and market, the influence from feminism to journalism is quite weak and there is a long way to go before feminism realizes its own agenda...